Gesa Hansen, what do you put on paper?
Just about everything. I don’t work with 3D programs and I draw all my designs by hand, so in that way I’m an old-school designer. Luckily I have employees who know exactly what I want, and know how to digitise and transform my ideas into 3D.
You never work on a laptop?
I avoid it whenever possible. I’m not especially fond of writing on a keyboard.
Do you think in words or images?
Definitely in images. If I need to buy toothbrushes, I tend to draw a picture of them rather than write the word. I think it’s striking that the designers in my family – me, my dad and my uncle – have a more graphic handwriting style, with a lot of vertical and horizontal lines, whereas, for example, my grandmother wrote in big, sweeping loops.
What does your handwriting look like?
My handwriting definitely mirrors the clarity of the forms I prefer.
What sort of impact does writing and drawing by hand have on your creativity?
Pen and paper jog my intuition. The drawing process is me communicating with myself. As I put my ideas down on paper, they change. And as I observe the way they change, new ideas pop into my head – like a sort of ping-pong match. I have books and books full of design sketches that will never see the light of day, but the drawing process helps me to develop and give shape to my ideas.